About DoberMerch Designs

We Don’t Just Make Doberman Merch. We Make a Statement.

DoberMerch Designs started with a simple truth: Dobermans are misunderstood. And so are the people who love them.

What began with one Doberman and a whole lot of stubborn love has grown into a mission-driven brand built by a trainer, behavior expert, and lifelong Doberman devotee. Around here, design has a job—to speak for the breed, to support the dogs that need us, and to give proud Dobie people gear that actually reflects who they are.

This brand exists because the world didn’t have what we were looking for. So we made it.

Meet the Founder

I’m Ineke—Doberman behavior nerd, designer, and the human behind DoberMerch Designs.

I started this store with one goal: to create something real. Not dropshipped junk. Not copy-paste dog quotes.

Just meaningful, story-driven designs that reflect the bond I’ve shared with my own Dobermans—Dante, Daphne, Willow, and Apollo.

Why It Matters

DoberMerch funds Willow’s Wish, our in-house Doberman rescue initiative. We’re focused on the dogs that most rescues overlook—behavioral rehab cases, working-breed mismatches, and misunderstood Dobermans in crisis.

Every order helps us build something bigger: a dedicated rescue, foster network, and one day, a permanent facility in Ontario.

This isn’t just merch. This is momentum.

Dobermans don’t belong in shelters; they belong in loving homes with their people.
Ineke, DoberMerch Designs

What Sets Us Apart

We maintain the highest standards in both our products and our mission

Designed by Dobie People, for Dobie People

Every item is original, bold, and rooted in breed truth—not watered-down stereotypes.

100% of Profits Support Rescue

No fluff. No corporate cut. Every sale helps fund training, care, and placement for Dobermans in need.

Real-World Experience

With decades in dog behavior and a deep respect for the breed, we’re not guessing—we’re living it.

Join the Movement

Whether you’re shopping for yourself or gifting a fellow Dobie lover, know this: You’re not just buying a shirt or a mug. You’re supporting a rescue in progress, a mission in motion, and a community that truly gets it.

Welcome to the pack.

Support Willow’s Wish